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  • 戴炜,王颖.商业银行发展海洋航运金融业务的SWOT分析[J].海洋开发与管理,2017,34(9):72-77    
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商业银行发展海洋航运金融业务的SWOT分析
戴炜,王颖
上海海洋大学
摘要:
航运是贸易的重要组成部分,同时也是海洋经济的关键一环。要发展海洋经济,发展海上贸易,必须要有海洋航运做基础。贸易与世界经济的状况有着直接关系,因此航运业的发展与经济周期也有着密切的联系。在这种情况下,作为资金密集型产业,航运业需要得到来自金融层面的一系列支持,使其在不断波动的市场环境下保持稳定、有序的发展,打造有竞争力的全产业链体系。同时,商业银行在新常态下面临巨大的专心压力,需要寻找新的业务增长点,继续保持商业银行的长期稳定发展。文章对商业银行发展航运金融业务进行了SWOT分析,在此基础上针对商业银行发展航运金融服务的问题提出了①积极投入产品设计,构建多元化金融服务;②加强人才储备和人才队伍建设;③把握政策扶持优势;④进行管理制度改革;⑤及时分析市场需求等政策建议。
关键词:  航运金融,商业银行,SWOT分析 ,海洋经济
DOI:
基金项目:
A SWOT Analysis on the Development of Shipping Finance of Financial Banks
DAI Wei,WANG Ying
Shanghai Ocean University
Abstract:
Shipping plays an important role in trade and it is the key of marine economy.In order to develop the marine economy and the marine trade,there must be a strong base of shipping.Trade is directly related to the world economy,thus the development of the shipping industry is closely related to the economic cycle.In this case,as a capital intensive industry,the shipping industry needs to obtain a series of support from the financial system to be stability and maintain its development during economic cycle.At the same time,commercial banks face enormous challenges in the “new normal”.They need to find new growth points to maintain their longterm development.Some policy suggestions were put forward in this paper for the development of the shipping financial services,based on the SWOT analysis,such as investing in product design and building diversified financial services;strengthening the reserve and exploit of the talent teams;utilizing the advantages of policy support;reforming the managing system;and analyzing the market demand in time.
Key words:  Shipping finance,Financial banks,SWOT analysis,Marine economy