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  • 何静,周培璐.海洋水产品安全追溯系统实施的决策行为分析——基于食品供需网(FSDN)理念[J].海洋开发与管理,2017,34(7):40-47    
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海洋水产品安全追溯系统实施的决策行为分析——基于食品供需网(FSDN)理念
何静,周培璐
上海海洋大学经济管理学院
摘要:
近年来,我国海洋产业快速发展,海洋水产品产量逐年增加,质量安全问题也层出不穷。海洋水产品实施安全追溯系统对促进海洋产业可持续发展具有重要意义。文章从多功能开放型食品供需网(FSDN)的角度出发,以FSDN系统内的海洋水产品企业为研究对象,建立了FSDN平台上通过水产废料供需流联系在一起的两节点企业完全合作和完全非合作实施海洋水产品可追溯系统的决策模型,得出结论:在独立决策情形下,FSDN内不同的海洋水产品市场所代表的两节点独立实施可追溯系统即不分担实施可追溯系统的成本,而是将提高保证海洋水产品安全的生产努力程度作为最优策略;共同决策情形下,FSDN节点企业选择合作实施海洋水产品可追溯系统使FSDN整体收益达到最优,并且此时FSDN系统的整体收益大于独立实施可追溯系统时的整体收益。
关键词:  食品供需网  海洋水产品  安全追溯系统  合作决策
DOI:
基金项目:教育部人文社会科学规划项目(13YJA630028);上海市教育委员会科研创新重点项目(13ZS099)
Analysis on Decision-making Behavior of Implementing Marine Aquatic Products Traceability System:Based on the Conception of FSDN
HE Jing,ZHOU Peilu
School of Economics and Management,Shanghai Ocean University
Abstract:
In recent years,marine industry in China has been developing rapidly,the output of marine aquatic products continually increased,the quality and safety problems also emerged consequently.The implementation of safety traceability system for marine aquatic products has important significance to promote the sustainable development of marine industry.In the term of the concept of Food Supply and Demand Network (FSDN) with multifunction and opening characteristics,with marine aquatic products within FSDN system as the object of the research,a decision model of implementing marine aquatic products traceability system by two node enterprises fully cooperative and completely non cooperative was established on the FSDN platform through the supply and demand flow of aquatic waste linked together.It was concluded that under the independent decision situation,two nodes within FSDN represented by different marine aquatic product market independently implementing the traceability system,namely don’t share the cost of implementing traceability system,but will increase production efforts to assure the safety of marine aquatic products as the optimal strategy.Under the common decisionmaking situation,FSDN node enterprises prefer to be cooperated in marine aquatic products traceability system for FSDN achieving optimal overall revenue,and at this time the overall revenue of the FSDN system is greater than the overall return on the implementation of traceability system.
Key words:  FSDN,Marine Aquatic Products,Safety Traceability System,Cooperation Decision